- Liquid capital required
- $150,000
- Net worth required
- $500,000
- Total investment
- $488,100 – $881,900
- Financing
- Via 3rd party
- Training
- Available
- Total units
- 40
- Year founded
- 2010
About the Brand
JETSET Pilates is a premier fitness franchise that delivers a modern Pilates experience characterized by high-intensity, low-impact, 50-minute workouts. JETSET utilizes custom-designed reformers to provide a high-tension, athletic workout designed for transformative physical results. The brand creates an "accessible luxury" environment, combining design-forward studio aesthetics with curated music playlists and seamless choreography. This luxury-driven experience has cultivated a deeply loyal client base and a high visit frequency, positioning the brand as a category leader in the boutique fitness space.
Values & History
JETSET was born from a desire to merge the mind-body benefits of Pilates with the efficiency and results of modern athletic training. The vision was to create a place where clients could achieve fast results while fostering authentic community connections. The brand's core values center on innovation, consistency, and the belief that movement is a celebration of life.
Industry Performance
The Pilates industry has exploded into a $152B global powerhouse, driven by a massive cultural shift toward longevity and results-based wellness. JETSET Pilates sits at the explosive intersection of this boom, defining the modern Pilates category. Unlike classical formats that focus on rehabilitation and slower breathwork, JETSET is engineered for the "athletic" consumer - utilizing high-tension, low-impact training and continuous muscular load to deliver fast, transformative physical results.
Purchasing a Franchise
The full range to open a JETSET Pilates franchise can be anywhere between $488k-882k. They typically look for around $500k net worth and $150k liquid capital to get started.
Ideal Candidate & Qualifications
The brand seeks growth-minded entrepreneurs who are wellness-forward and coachable. While prior fitness or Pilates experience is not required, the ideal candidate is someone who naturally leads an active lifestyle and is passionate about building local communities. JETSET looks for "Dependent-Independent Operators" - individuals who value a proven system but have the confidence to drive local marketing and hire high-performing teams. Whether you are a "Corporate Dropout" looking for a purpose-driven business or a "Power Couple" aiming for a scalable multi-unit portfolio, the best candidates are those with strong people skills who can execute the JETSET playbook with precision and enthusiasm.
Training & Support
JETSET provides a comprehensive support ecosystem that begins long before a studio opens. Franchisees benefit from expert guidance in real estate, site selection, and lease negotiation. Training is centralized at the JETSET Academy, which offers immersive "mic sessions" and certifications for instructors to ensure brand consistency. Owners receive dedicated business coaching, operational playbooks, and access to advanced technology for performance benchmarking. Furthermore, the brand maintains a high franchise-manager-to-studio ratio, ensuring every partner has proactive, personalized support as they scale their business.
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